Greater Manchester Based

International SEO

Services

International SEO services for UK businesses looking to improve their organic revenue overseas.

“

Stacey has carried out some exceptional SEO work for us, helping to define our keyword strategy, improve our on site content and produce a thorough SEO strategy for our business. We saw improved organic results within weeks. She has also provided training to our team and acts as a really valuable support resource for us from an SEO point of view. Whenever we have queries about SEO, Stacey always gets back us incredibly quickly with a really considered response. Just as importantly as all of that though is the fact she has a clear understanding of our business and how her work ties in to our overall business objectives.

Nicola LandoFounder, Souschef.co.uk

International SEO Services

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Bespoke

Every territory is different and every business is different. So our international SEO campaign strategies are devised from scratch for you based on goals, resource available and target markets.

Flexible

For some clients, I deal with the whole of the SEO in multiple countries. For others, I just support their existing team or carry out analysis. Our involvement depends on your business and resources.

Objectives Driven

Our first conversation will be more about your business objectives than about the technicalities of various elements of SEO. This is so we can build a campaign that contributes to the bottom line.

Collaborative

We invite clients in to visit us, get out to see our clients and communicate regularly by email and phone. SEO works best when your external support is like an extension of your in house team.

Our Approach to

International SEO

While there are lots of things that consistent in SEO terms no matter which country you're targeting, international SEO isn't simply about Google Translate! Different countries have different search engine market shares (though, granted, Google dominates many). And search habits can be different too.

So our approach is to treat each country as a campaign unto itself when we begin with an SEO campaign in a new country. Instead of just hitting "translate" on everything we've done in the UK, we go back to the beginning with keyword research, competitors analysis and understanding the landscape.

We have some native language resource in our office just outside Manchester and work with freelance native copywriters, researchers and PR specialists to deliver the same level of accuracy in everything we do whatever the territory.

Clients for whom we're delivering international SEO services measure us in the same way as those we're working just in the UK for - on revenue driven through organic search. We operate much the same way as we do when working on an SEO campaign in the UK - setting commercially led targets reporting based on progress towards those.

We carry out SEO campaigns in Germany, France, Norway, Sweden, USA, Canada, Australia, Spain, Brazil, Argentina and Mexico.

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International SEO - What We Offer

Our input varies depending on the client's existing resources in each territory. Work we regularly carry out as a part of international SEO campaigns includes:

Keyword Research

Keyword research is all about uncovering the ways in which people are searching for the products and services you sell. Rather than simply translating your existing UK keyword list, we carry out specific country level keyword research with the support of native language speakers.

Technical Auditing

This is about uncovering the technical issues on the site but also often encompasses determining the best technical approach to setting your business up online to target international markets. Think hreflang tags and dealing with the subdomain/separate domains/subfolder decision.

Content Auditing

This is about auditing any existing content assets you have specific to the target country. We'll identify what improvements can be made to better optimise for the identified keywords and what assets could be used in link building activity.

Competitor Analysis

Whether you're established in the target territory or are just expanding there, we will carry out specific competitor research to look at the competitors we'll face in search engines in the target countries. We'll look at link building activity, on site content and overall strengths and weaknesses.

Link Building

Link acquisition is a huge part of SEO in the overwhelming majority of verticals and countries. So we use multiple different tactics, content marketing techniques and digital PR approaches to acquire links from high authority and relevant sources.

Reporting and Analysis

We analyse impact of activity, progress against results and ultimately what's working and what not. Our primary metrics revolve around revenue generated by the campaign. We report formally each month but share data and information consistently throughout as well.

Conferences I’ve Spoken At

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Testimonials

Here’s a handful of the lovely things my clients have had to say.

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“Stacey has carried out some exceptional SEO work for us, helping to define our keyword strategy, improve our on site content and produce a thorough SEO strategy for our business. We saw improved organic results within weeks. She has also provided training to our team and acts as a really valuable support resource for us from an SEO point of view. Whenever we have queries about SEO, Stacey always gets back us incredibly quickly with a really considered response. Just as importantly as all of that though is the fact she has a clear understanding of our business and how her work ties in to our overall business objectives.”

Nicola LandoFounder, Souschef.co.uk
“

“Working with Stacey has been incredibly beneficial for us. She took the time to understand our business, our target customer and how we set ourselves apart from our competitors. This resulted in incredibly thorough SEO work that was not only technically and strategically sound, but that also made sense for our business. I have absolutely no hesitation in recommending Stacey as an SEO Consultant.”

Michael MontgomeryHead of Digital Acquisition, Vita Group
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“Stacey has helped us with our SEO strategy and execution on our website. Her help has ensured that our rankings have been consistently strong, which in turn has been instrumental in driving our business growth. Stacey is the best consultant we've worked with by far and comes with my highest recommendation.”

Dr Sheri JacobsonClinical Director, Harley Therapy